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La Mer Just Launched a New Moisturizer to Fight "Tech Neck"

Reformation Just Launched Its First Shoe Collection and We Want Them All

Glossier Just Launched an Eye and Lip Cream That Really Works

Aly Raisman Has Launched a New Aerie Collection to Fight Against Child Sexual Abuse

Kylie Cosmetics Just Launched a Holiday Collection, and Holy Glitter, It's "Snow" Cute!

How One Woman’s Terrible Tinder Experience Went Viral—and Launched a Meme

Gucci Just Launched a New Beauty Instagram

Trick or Treat! Modcloth Launched a Halloween Shop That'll Get You in the Spooky Spirit

Beautyblender Launched 32 Shades of Foundation—and Instagram Is Not Happy

Crayola Launched a 58-Piece Makeup Collection With 95 Colors

Serena Williams Has Launched Her Own Fashion Line