The Latest Sex-Themed Mascara Comes From Nars - and Oh Baby

Relationship goals: date whoever works in product development at Nars. The brand that gave us blush with a shade name that will make you, well, you know, has long been known for pushing the boundaries. The brand's latest mascara is no different: meet Climax ($24). This tube is just the latest in a storied tradition of brands communicating their thirstiness via mascara names. (See: Too Faced Better Than Sex Mascara and Urban Decay's "sex-proof" Troublemaker.) But is Climax just faking it?

The red tube is ribbed for your pleasure, and the wand itself is thick. The formula looks and feels as soft as whipped cream paired with strawberries, which means it doesn't translate to stiff or flaky lashes. It swipes onto lashes like someone you actually want to slide into your DMs. Climax is supposedly voluminous, but I didn't feel as though it gave me a lash lift. Rather, it lengthened my lashes as if I'd put on pricey extensions and left behind an alluring curl. You can see the results in my before and after photo, below:

A pro of this mascara is that no matter how many times you apply it, it will. not. clump. This is helpful when you want to pull a Shakira and redo your eye makeup whenever, wherever, without having to worry about spider lashes. That makes this a great everyday, apply-on-the-subway-without-poking-your-eye-out type option.

Am I completely enraptured by Climax? No, only Adam Driver and Panera Mac and Cheese can give me those kinds of feelings. That said, sex sells — and I have a feeling Climax will, too.

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